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Industry Leaders Exhibit Broad Range of NVIDIA Professional Solutions at NAB2005

 
 

NVIDIA Corporation:

Andrew Humber
European PR Manager
NVIDIA Ltd
ahumber@nvidia.com

Press Relations:

Ciarán Brennan or Clive Gorman
Bastion (NVIDIA PR)
Tel: +44 (20) 7490 1323
clive@bastion.co.uk

FOR IMMEDIATE RELEASE

Industry Leaders Exhibit Broad Range of NVIDIA Professional Solutions at NAB2005

The World's Largest Electronic Media Show Sets the Stage for an Extensive Line of Broadcast, Video and Film Products from the NVIDIA Professional Solutions Group

NAB2005 — LAS VEGAS, USA — April 18th, 2005 — NVIDIA Corporation (Nasdaq: NVDA), a worldwide leader in graphics and digital media processors, today announced that NAB2005 is where broadcast and content creation professionals can find the latest solutions from NVIDIA to CREATE, EDIT and DELIVER content for video and film. In keeping with the running theme of the show, It Happens Here First!, many of the implementations of NVIDIA technology being shown by our partners and customers will be seen for the first time today at NAB.

“NAB2005 is a landmark event for the Professional Solutions Group and our customers,” said Jeff Brown, general manager for NVIDIA professional products. “NVIDIA has developed a comprehensive range of products that address the diverse needs of video and broadcast professionals across the entire production pipeline that fundamentally shifts the economics of HD video creation and delivery.”

Visitors at NAB2005 will find a wide range of professional multi-format video solutions in the NVIDIA booth, including an industry first, a fully digital production pipeline featuring NVIDIA Quadro® FX products architected to provide a seamless, high quality and precision workflow:

CREATE

  • Content with an NVIDIA Quadro FX-based system and NVIDIA® Gelato™ software.

EDIT

  • Video with an NVIDIA Quadro FX-based system and Iridas FrameCycler software.

DELIVER

  • Broadcast utilising a NVIDIA Quadro FX 4000 SDI graphics board and a live Alphabit demo.

“When we first designed our Interactive show TVOH!, people didn’t think what we wanted to do was possible, let alone for HDTV.” said Eric Schwertzel, president of Alphabit. “But thanks to some creative engineering on our end and some amazing technology from NVIDIA, we made our HDTV Interactive show a reality – come check it out at NAB in the NVIDIA booth.”

NVIDIA professional products and technologies being shown at NAB2005 include:

  • The NVIDIA Quadro FX 4000 SDI for PCI Express graphics board featuring NVIDIA® PureVideo™ technology in the entirely digital production pipeline mentioned previously.
  • The NVIDIA Quadro FX 540 by PNY Professional Video Edition, featuring NVIDIA PureVideo technology in a mainstream HD NLE workstation running Adobe Premiere Pro.
  • An NVIDIA Quadro FX Go1400-based mobile digital content creation workstation running Discreet Combustion software and Brainstorm eStudio software.
  • NVIDIA Gelato v1.2, the latest release of the GPU-accelerated rendering software, with Mango, the Gelato plug-in from NVIDIA for Alias® Maya™ software and Amaretto, a Gelato plug-in from Frantic Films Software for Autodesk® 3ds Max® software.
  • NVIDIA® SLI™ for NVIDIA Quadro that enables dual graphics boards with the NVIDIA nForce™ Professional media and communications processors running Vizrt Viz|Artist.
  • NVIDIA PureVideo technology, delivering smooth video with unprecedented picture clarity, accurate colour and precise image scaling in NVIDIA professional graphics solutions.

“NVIDIA Quadro products are at the heart of our real-time 3D solutions for broadcasting,” said Christian Huber, VizRT. “These professional platforms enable our customers to use software like Viz|Artist to produce complex animations for a variety of broadcast applications, such as virtual reality studio sets, in less time and with greater creative freedom and exceptional visual quality.”

Partners and customers showcasing NVIDIA-based solutions on the NAB show floor include: Adobe (SL313), AMD (SL2543), Apple (SL1902), ARRI (C7326), Autodesk Media and Entertainment (SL1920), Avid (SL600), B&H (SU6430), Barco (SL1937), Blackmagic Design (SL4916), Boris FX (SL4045), Brainstorm (C9332), Christie Digital Systems (SL360), Chyron (SU7158), Darim Vision (SL5425), Da Vinci (C6207), DVC (C7034), Eyeon (SL1126), FilmLight (SL2625), FOR-A (C4519), HP (SL1961), Hash Inc. (C10211), IBM (SU7049), Inlet Technologies (SL5829), JVC (C4526), Keyhole Corp./Google (SL3348), Macromedia (SL4048), Matrox (SL1131), Media 100 (SL343), Newtek (SL1949), NIXUS (SL1216), Nucoda (SL3649), Orad (SU7170), Photron (SL1145), Red Giant Software (SL760F), Sonic Solutions (SL308), Sony (SU6406), Sun Microsystems (SL5234), Thompson/Grass Valley (SU7823), Traffic Pulse (C11716), Ultimatte (SL1443), Vizrt (SL1137), Weather Central (C10214), WSI (C9211).

The NVIDIA Quadro FX products are available through all major workstation OEMs and channel partners PNY Technologies (US and EMEA), Leadtek (APAC) and Elsa (Japan). The NEC Express5800/56XC is the first OEM broadcast system available in Japan. NEC, a marketing partner of SDI products, is offering the first OEM broadcast system available in Japan, the NEC Express5800 On-Air Workstation.

NVIDIA can be found on the lower level of the South Hall of the NAB tradeshow April 18-21 in the Las Vegas Convention Center (Booth #SL5501) or visit www.nvidia.co.uk/quadro.

About NVIDIA
NVIDIA Corporation is a worldwide leader in graphics and digital media processors. The Company’s products enhance the end-user experience on consumer and professional computing devices. NVIDIA graphics processing units (GPUs), media and communications processors (MCPs), and wireless media processors (WMPs) have broad market reach and are incorporated into a variety of platforms, including consumer and enterprise PCs, notebooks, workstations, PDAs, mobile phones, and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 2,000 people worldwide. For more information, visit the Company’s Web site at www.nvidia.co.uk.

Certain statements in this press release including, but not limited to, statements as to our relationships with customers and partners in the film industry and the features, benefits, performance and capability of the NVIDIA Quadro FX are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, delays in ramping new products into production, adoption of other technologies or products by those in the film industry, manufacturing defects, incompatibility of technologies, reliance on third-party manufacturers, the impact of competitive products and pricing alternatives, n changes in the film industry standards, our dependence on third-party developers and other risks detailed from time to time in the NVIDIA reports filed with the Securities and Exchange Commission including its Form 10-Q for the quarter ended October 24, 2004. These forward-looking statements speak only as of the date hereof. NVIDIA disclaims any obligation to update these forward-looking statements.

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Copyright © 2005 NVIDIA Corporation. All rights reserved. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated. Features, pricing, availability, and specifications are subject to change without notice.

Note to editors: If you are interested in viewing additional information on NVIDIA, please visit the NVIDIA Press Room.

For further information, contact:
Adam Foat Product PR Manager, UK and Northern Europe
NVIDIA Ltd
afoat@nvidia.com
+44 (0)118 903 3019



 
 
 
 
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